Apple adds 24/7 live chat for support

9to5Mac reports on a number of changes to Apple’s support portal which (finally) includes live chat support:

On the topic of live chat support, we’re told that 24/7 chat support has begun rolling out. Initially, the support was limited to certain hardware and software, but now Apple is supporting both Mac and iOS Device support at every hour of the day and night.

Whilst Apple may provide some of the best customer support in the world, you still had to call Apple or visit either an Apple Store or authorised repair centre (AASP). Chat support now means you no longer have to spend lengthy amounts of time on hold or book a Genius appointment 3 months in advance just to talk to somebody.